Persija EsportS
Visual Identity / Logomark / Social Media Direction / Collaterals
Visual Identity / Logomark / Social Media Direction / Collaterals
Persija, one of Indonesia's most legendary football clubs in Indonesia, started its ventures into the eSports world with the launch of 'Persija Esports'. This bold move bridges the club’s storied legacy with the dynamic energy of the competitive gaming industry.
The team’s visual identity reflects the strength, pride, and passion of Persija itself, represented by its symbolic tiger. Embracing the future of eSports, the design captures a daring and innovative spirit, ensuring that the “Cyber Tiger of Kemayoran” roars both on and off the virtual battlefield.
PROJECT UNDER Projek AGNI
ART DIRECTOR Kresna Dwitomo
GRAPHIC DESIGNER Reyhan Salsabil & Wisnu Adhi
BRAND STRATEGIST Adam Zelig
ART DIRECTOR Kresna Dwitomo
GRAPHIC DESIGNER Reyhan Salsabil & Wisnu Adhi
BRAND STRATEGIST Adam Zelig